« back to news

BookCrossing member fanclub a Lovemark commenter winner

November 20, 2004

For Alice Alcorn (screenname fanclub), a student in Honolulu, Hawaii, the random acts of kindness promoted by BookCrossing have created a special emotional connection:


"BookCrossing builds 'ohana.' Ohana is the Hawaiian concept of family, and it stretches far beyond the standard idea of a biological one. Ohana embraces the people who are special to you, who become an integral part of your life. BookCrossing fosters a sense of community that is welcome in today's busy world. Many of us have found friends and built a new ohana out of our appreciation and love of literature and discourse."


As one of three runners-up in Lovemarks.com' KitchenAid prize round, Alice received an autographed copy of Lovemarks, the Future Beyond Brands.

BookCrossing remains the Top Lovemark by Popular Vote at Lovemarks.com, above Foster's Lager, Apple Computers, Guinness Beer, and Coca-Cola. If you haven't yet done so, you may still put in your comments about BookCrossing here.

Are you sure you want to delete this item? It cannot be undone.