Predictably Irrational, The hidden forces that shape our decisions (proof copy)

Registered by Phoenix-Flight on 6/18/2009
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1 journaler for this copy...
Journal Entry 1 by Phoenix-Flight on Thursday, June 18, 2009
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Journal Entry 2 by Phoenix-Flight at Apeldoorn, Gelderland Netherlands on Friday, September 23, 2016
What an intriguing book this is, some fascinating insights in our decision making, and the surprising irrationalities! Interesting experiments, and told in a very readable manner, not too dry or scientific. Dan Ariely is not only a behavioural economist of some name but also a gifted storyteller. If you like his style, have a look at his talks on TED.com

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