The Yugo: The Rise and Fall of the Worst Car in History

by Jason Vuic | History | This book has not been rated.
ISBN: 0809098911 Global Overview for this book
Registered by wing6of8wing of Silver Spring, Maryland USA on 2/8/2018
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This book is in the wild! This Book is Currently in the Wild!
5 journalers for this copy...
Journal Entry 1 by wing6of8wing from Silver Spring, Maryland USA on Thursday, February 08, 2018
A book that I recently acquired for the purposes of sharing it in the Biographies of Things book box.

Journal Entry 2 by wing6of8wing at -- Mail or by hand-rings, RABCK, meetings, Maryland USA on Saturday, February 10, 2018

Released 1 yr ago (2/10/2018 UTC) at -- Mail or by hand-rings, RABCK, meetings, Maryland USA

CONTROLLED RELEASE NOTES:

This book is now in the Biographies of Things book box and on its way to Florida.

Any future reader or recipient of this book is encouraged to leave a journal entry here on the BookCrossing site to let prior readers know the fate of the book. You can make an anonymous entry without joining the BookCrossing movement, but if you are interested in joining, it is a free and spam-free community where your contact information is not shared with others. Best of all, members receive private messages via e-mail from books like this one when those books are journaled, allowing for long-term relationships between books and readers.

Journal Entry 3 by wingbooklady331wing at Cape Coral, Florida USA on Wednesday, April 18, 2018
Made a short stop at my house for Biographies of Things book box. It will stay in the box.

Journal Entry 4 by winginnaewing at Aurora, Colorado USA on Tuesday, July 03, 2018
This book made a short stop in Colorado before continuing on in the Biography of Things bookbox (still traveling in honor of maryzee

Journal Entry 5 by wing6of8wing at Silver Spring, Maryland USA on Friday, November 02, 2018
This book returned home without having attracted any readers. It is going to go with me to Westminster tomorrow for the meet-up in honor of MaryZee's birthday.

Journal Entry 6 by wing6of8wing at Westminster, Maryland USA on Saturday, November 03, 2018

Released 8 mos ago (11/3/2018 UTC) at Westminster, Maryland USA

CONTROLLED RELEASE NOTES:

Taking this book to meet-up. If no one takes it home, it will go out on the shelves of the OBCZ that MaryZee established.

Any future reader or recipient of this book is encouraged to leave a journal entry here on the BookCrossing site to let prior readers know the fate of the book. You can make an anonymous entry without joining the BookCrossing movement, but if you are interested in joining, it is a free and spam-free community where your contact information is not shared with others. Best of all, members receive private messages via e-mail from books like this one when those books are journaled, allowing for long-term relationships between books and readers.

Journal Entry 7 by wingResQgeekwing at Alexandria, Virginia USA on Saturday, November 03, 2018
This came home with me from today's BC-in-DC meeting. I think I might actually try to read this.

Journal Entry 8 by wingResQgeekwing at Alexandria, Virginia USA on Thursday, June 06, 2019
I wasn't sure that a book about the history of a badly built car would be something I would enjoy, but I'm really glad I gave it a try. While this book is the story of the Yugo, that story covers a LOT of ground, and I found myself learning far more about the inner workings of the imported automobile business in America and the recent history of Yugoslavia and the countries that arose from its ashes than I had any reason to expect.

First, let's be clear about the title. While the Yugo is certainly remembered in our cultural memory as the "worst car in history", the author goes to some length in the early part of the book to suggest that the Yugo was far from the worst car ever built, or even the worst car ever sold in America. A reasonable case can be made that it was an "okay" car, especially given its cost, but that's not how we remember it. Through an unfortunately set of circumstances, the Yugo arrived on the American market at almost the worst possible moment for a car of its type. In the 1980s, cars were symbols of prestige, and few wanted a car that was specifically marketed as a economical budget saver. This was also a period with increasing demand for safety and reliability in our cars, and the Yugo was simply behind the times.

That the Yugo was even sold in America was largely because of the vision of Malcolm Bricklin, and his story encompasses a large portion of this book. Without a doubt Bricklin was a man of big ideas. Unfortunately, he seemed to believe these ideas would somehow become reality without a great deal of effort or attention on his part, and it seems that he loved to live large, long before his dreams could provide sustainable means for him to do so. It seems difficult to say whether he is merely a delusional dreamer, or a huckster who sold dreams to others to pay for his own pleasures. Either way, without him, the Yugo would never have made it to American shores.

In spite of the bad publicity and even in spite of Bricklin and his erratic management style, Yugo might have survived in the US, except for the political collapse of Yugoslavia. In the end, the break-up of Yugoslavia and the wars that followed were the ultimate cause of the Yugo's demise.

While clearly of interest to those who find automotive history interesting, this book would also be of interest to anyone interested in the cultural, financial, or political history of the 1980s. This book places the Yugo in a historical context full of interesting and enlightening details, and is an excellent read.

Journal Entry 9 by wingResQgeekwing at Arlington, Virginia USA on Sunday, June 16, 2019

Released 1 mo ago (6/16/2019 UTC) at Arlington, Virginia USA

CONTROLLED RELEASE NOTES:

Available at today's BC-in-DC meeting.

======================

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Journal Entry 10 by wingSqnutZipswing at Arlington, Virginia USA on Monday, June 17, 2019
I picked this book from a pile of books at the June BCinDC meet-up. I remember the short lived Yugo.

Journal Entry 11 by wingSqnutZipswing at Silver Spring, Maryland USA on Thursday, July 18, 2019
LOL! I was going to bring this book to the July BCinDC meet-up to give to "6of8" for the Biography of Things book box. As I was going to journal this book, I found that "6" was the original registrant. I will release it into the wild instead.

Released 2 days ago (7/20/2019 5:00 PM UTC) at Noodles & Company - Congressional Plaza in Rockville, Maryland USA

WILD RELEASE NOTES:

Released at the BCinDC July meet-up.

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