From the back ...If the world really is just one big global village, then the logo is its common language understood by - if not accessible to - everyone. In No Logo, Klein undertakes an arduous journey to the centre of a post-national planet. Starting with the brand's birth, as a means of bring soul to amss marketing, she follows in the logo's wake and notes its increasing capacity for making the product subservient. Beyond this she reaches her core arument - the now uneasy struggle between corporate power and anti-corporate activism - via sweatshop labour, submerged identity and subversive action.

Release planned for Monday, January 12, 2004 at village cinemas queen st where u purchase tickets in AUCKLAND, Auckland New Zealand.

Will leave near counter where you buy tickets.