by Matt Beaumont
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Amazon Editorial Review
Reissue of the funniest book of 2000: two weeks in an advertising agency trying to land the Coca-Cola account, told in office emails. e is a tapestry of insincerity, backstabbing and bare-faced bitchiness -- just everyday office politics. Meet: A CEO with an MBA from the Joseph Stalin School of Management A director who is a genius, if only in his own head Creatives with remarkable brains, if only in their trousers A copywriter with the two things an adwoman should never let show -- underarm hair and a conscience Consisting entirely of emails, e spends a few weeks with Miller Shanks as it attempts to land the holy grail of advertising, the account the staff would sell their collective grandmothers to acquire. This is one pitch that nobody will ever forget...
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