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August 23, 2002


All of our newsletters, including this one, are now archived on the web at

Did you know? If you haven't visited the website in the last few days, you may be surprised when you do - it got a complete makeover last week, and lots of new features. You can now browse and search for members in your city, add members to your personal friends list, and easily find the new members you have referred. Check it out at!

in this issue...

Get a license plate frame and help support BookCrossing!
As you know, BookCrossing memberships are free and always will be. We'll never try to make money by selling information about our members. And we're keeping you and the site free of annoying banner ads and popup ads (yuck). In return, please help us financially, if you can, by making a small purchase from the BookCrossing store. The license plate frame shown here is only $14.99 plus shipping - we make a few dollars on each sale, and believe me, with the bandwidth charges we're incurring, every little bit helps. We sold 30 of these license plate frames following the last newsletter - thank you everyone!

we're already #1 on google

Google loves us. I mean they really love us. The number one search engine in the world now considers the number one reading group on the entire web, as ranked by popularity in their human-edited directory. Search for "bookcrossing" on Google, and you'll find over 2 million hits (that number was zero 16 months ago). Search for sites that link to, and you'll get over 20,000 hits! Since Google is really the only search engine that matters any more (both Yahoo and AOL use Google for their search technology), these numbers mean that even without further press exposure, we'll continue to get a large amount of traffic from Google searches on almost any book-related search term.

Speaking of press exposure, that still hasn't slowed down. Since our last newsletter on August 1st, BookCrossing has been featured in about 20 big media stories, including nationwide radio in Australia (twice), nationwide TV in New Zealand, Holland's largest newspaper, Italy's largest newspaper, BBC radio in the UK, the front page of the Vancouver Sun newspaper, and a big feature in the USA TODAY newspaper (more on that below). You can link to all the recent press articles from our BookCrossing Press page (

We're now growing at an average rate of over 350 new members per day, we just crossed the 32,000 members mark, and our site is serving almost 11 million page-views per month. If you're into numbers, and want to see our membership counts broken down by day and month, you can always take a look at our BookCrossing Growth Charts (, which are kept up-to-the-minute current.


bookcrosser award goes to pop culture guru

Every newsletter a BookCrosser is awarded an item of their choice from the BookCrossing Store ( We try to select the member who did the most for the BookCrossing Movement since the previous newsletter. This newsletter's BookCrosser of Distinction award goes to:
JollyTomato, from Chicago, Illinois
JollyTomato just happens to be a columnist for USA TODAY - she writes the Pop Candy column every week. And BookCrossing just happens to be her "new random hobby," so she wrote an entire column two days ago describing her BookCrossing experience, which you can read at I found her story to be one of the freshest takes ever done on BookCrossing - you can tell when a journalist is merely reporting, vs. really involved. And of course, we've reaped the benefits of the article by getting over 1,200 new members since it ran.

Please help me thank JollyTomato for her efforts in supporting the movement by sending her a nice private message from her bookshelf page, above.


win $300 by releasing Dreamer

DreamerOur newest BookCrossing Contest Book is Dreamer by Richard L. Miller. Dreamer is a novel about mainframe computers, hypnotic regression, rock and roll, That Voice In Your mind, multiple personalities, serious romance, and of course, dreaming. Particularly the lucid kind of dreaming. I've always been fascinated with lucid dreaming, but his book surprised me by taking it further than I expected, all the while maintaining "believability" due to his deft handle on all things technological.

Richard, the author, is helping to support BookCrossing by giving away a $300 book shopping spree to one lucky member who reads and then releases his book at any radio station and takes a picture of the book at the station. (An Oldies radio station would be ideal, since the protagonist in the book is a 50s and 60s historical pop radio expert.) He'll pick a winner from the qualified entries on September 24th, so get the book and get busy!

And like always, to get this off to a fast start, I've got 5 copies of the book sitting right here on my desk that Richard has generously provided for me to give away FREE! I can only mail these free books to the continental U.S., so if you qualify, I'll take the FIRST 5 MEMBERS who send an email to "" with a subject line of "Please send me Dreamer by Richard L. Miller" and a message body with your full name and mailing address.

Note that members from all over the world are encouraged to get a copy of Dreamer and join in the chance at winning the big book shopping spree. Here's a convenient link to purchase from

Our other current Contest Books - time is running out on the chance to win!

Flesh TonesFlesh Tones by M.J. Rose - $500 prize - contest ends September 9, 2002.

E-Wally and the QuestE-Wally and the Quest by Judy Shasek - $250 prize - contest ends September 30, 2002.

Full contest details, and all the current entry pictures, can be found at


how you can help the movement

These tips will always be included at the bottom of our newsletter. If you have something to add to this list, please reply and I'll include it next issue.
  • Use the Tell-A-Friend feature at the website: to quickly tell one, or one hundred, friends about BookCrossing by email.

  • Help support BookCrossing financially by buying books from our bookseller associations - we make a small commission, and every dollar helps to keep memberships free, and keep the site banner-ad free, forever. Just start your book-buying sessions from our Buy page which has search forms for,, and

  • Forward this Newsletter to your friends, along with a personal request that they join.

  • Tell your local coffee shops and used bookstores about BookCrossing. The best way is to print out the new Crossing Zone signs/flyers at and leave several with them. Have them contact me for details on becoming a featured Crossing Zone, since we'll be listing those on the site in the near future.

  • If you know anyone in the media biz (radio, TV, newspaper, magazine, publishing, etc.), make sure to tell them about BookCrossing and encourage them to feature it. Stress to them the nobility of our cause, the grass-roots growth efforts, and the warm fuzzies it will give their audience.

  • If you've got a website, make sure to grab one of our eye-catching logos and link code from the My Bookshelf page: and put it on your site.

  • When you talk to your friends who love books, be sure to talk to them about BookCrossing. There is no influence more powerful than personal word-of-mouth.

  • Finally, the most obvious way to spread the word: release your books into the wild, or share them with friends! Each one is a little mobile billboard for BookCrossing, and will help convince others to share in kind.

Thanks for reading this far, and until next time, Happy Crossing!


Ron Hornbaker

This newsletter is sent only to members of who have their member preference set accordingly. If you would prefer to not receive this newsletter in the future, you can change your newsletter preference anytime by logging in with your email address (%email%) and password at your BookCrossing Profile Page.

Total: 32,312
Last Week: 2,848

Total: 74,441
Last Week: 6,589

Books Released
In the Wild